Take It to the Next Level at Holiday Showcase^® 2025

Join the Midwest’s largest event for association professionals and industry partners! Holiday Showcase 2025 is your destination for bold ideas, powerful connections, and fresh solutions to drive your organization forward. Whether you're looking to learn, network, or celebrate with your community, this is where association leaders come to elevate what’s next.

What is Holiday Showcase?

Holiday Showcase is the premier event for association professionals and industry partners who are ready to take their work, connections, and careers to the Next Level. Hosted by Association Forum, this high-energy, two-day event blends education, networking, and a dynamic exhibit hall—all designed for the association community.

Whether you're looking to spark new connections, learn fresh strategies, or discover innovative solutions, Holiday Showcase is where associations come to grow, celebrate, and evolve.

Why Attend?

Holiday Showcase registration opens in September 2025. Here are just a few reasons you can't miss this meeting:

Level Up Your Learning
Gain fresh ideas and actionable strategies from forward-thinking sessions designed for association professionals at every level.
Unparalleled Networking
Connect with peers, partners, and industry leaders who understand your work and your world. Build relationships that fuel your career.
Celebrate and Recharge
Close out the year surrounded by your community. Reflect, recharge, and leave inspired for what’s next.
Discover What’s Possible
Explore solutions, technologies, and services on the show floor that will take your organization to the Next Level.

Why Exhibit?

Exhibitor registration is open now! Booths are selling fast and have sold out the past several years. Reserve your space today to make sure your organization is included on the Exhibit Hall floor. Here's why:

Meet Decision Makers
Engage with hundreds of association professionals looking for venues, products, and services to support their missions.
Showcase Your Value
Highlight how your solutions help associations deliver member value, create exceptional events, and drive impact.
Next Level Exposure
Gain visibility before, during, and after the event with a highly engaged audience of decision-makers.
Build Authentic Relationships
This is more than a trade show—it's a trusted community gathering where meaningful connections lead to long-term partnerships.

What’s New in 2025? | Next Level Enhancements

Next Level Learning LABs
Hands-on, interactive sessions focused on real-time problem-solving and skill-building.
Elevated Networking Experiences
It's the industry's end-of-year party, the place to connect with former colleagues, and where you meet new connections. Holiday Showcase has always been a networking juggernaut, and this year is no different!
Exhibit Hall Enhancements
The Holiday Showcase Exhibit Hall is beloved by industry professionals (IYKYK). We're taking this year's hall to new heights with some enhancements that will be announced later this year!
Next Level Education
We've received more speaking proposals than ever before, so you can bet that the sessions at this year's meeting will be Next Level!

Ready to Take It to the Next Level?