In a quickly changing political landscape, many organizations are thinking through their future approach to diversity, equity, and inclusion (DEI). Yet embracing inclusion isn't just a buzzword – it's an essential strategy for success and innovation. Does your association tap into the expansive potential of diversity? The common approach to DEI often zeros in on talent acquisition and training. Yet, as pivotal as these strategies are, they only scratch the surface. Associations and organizations that are built for the future realize that success demands the seamless integration of equity and inclusion into the very fabric of the organization. In this session, bestselling author and speaker Bernadette Smith shows how associations can use purpose, strategy, and accountability (PSA) to become Inclusive 360 and truly reap the rewards of diversity.