Full Schedule

The best way to regularly stay in front of your members is through an email newsletter, but it’s hard to find the time to create one worthy of their inboxes. In this demo, I will share the secrets of saving time while providing you with an introduction to next-level AI automation and valuable insights. Newsletters are the best way to increase engagement, reduce churn, and increase ad revenue. Boosted engagement, increased ad revenue, and reduced churn is no longer a pipe dream. Forget about manually writing each email or segmenting blindly. With an AI-powered newsletter solution, you can curate high-quality content at scale for every single newsletter — automatically.

Takeaways:

• Save 10+ hours per week on curating content,
• Branding and designing newsletters,
• Personalizing content for each individual,
• All without increasing unsubscribes.

Platform technology has revolutionized association management by delivering software-as-a-service (SaaS) with world-class functionality. Join industry veteran Dirk Behrends to learn how your association can leverage the power of Fonteva built on Salesforce or Protech built on Microsoft, with their investments in security and R&D, and association-specific features to streamline operations, empower employees, engage members, and fuel data-driven decisions.

Understand the importance of data governance and how it can be applied to a selection/implementation process.

See how smarter association software will grow membership and revenue faster

If you ever feel like you are constantly telling members things and crossing your fingers in hopes that they take action, this session is for you!

Explore the concept of a listening system - one where, instead of broadcasting, you listen effectively to member insights to encourage action.

You’ll see examples of how associations like yours are capturing member needs to personalize engagement, through a combination of automation, AI and a human touch. Get curious and join us!

Unfortunately this session is canceled because of speaker illness.
The presentation will focus on the impact of investing in leadership development for the future and current needs of your organization. With today's job market, it is critical to find ways to retain talent, attract new talent, and stand out from the competition. As employers, we have to prioritize cultivating all staff, particularly the next generation of leaders. This presentation will share how the Society of Actuaries built our leadership enhancement program for Managers and Directors. Selected participants committed to our 9-month program centered around expanding their leadership toolkit. Through a series of learnings, participants met every 3 weeks to engage in training focused on different leadership topics. I will share the highlights of our program, the lessons learned, and how we plan to incorporate those learned lessons into future programs.

Tracie Hall is a humanitarian, a librarian, and a 2023 TIME100 Influencer. At the kickoff for Holiday Showcase® 2023 Incubate, experience the infectious passion Tracie has for the association community as a vibrant hub for collective brainstorming, idea-sharing, lively debates, and co-creation. Tracie’s story is just one example of how individual commitment can lead to significant change and inspire collective action that ignites a movement.

Learning is continuously shifting and evolving to meet the needs and lifestyles of contemporary society. As a result, associations are leveraging online learning to meet the needs of their members. Come learn how associations can engage their members with powerful learning programs that fulfill their ongoing professional development.

Using Marvel as a framework, we will allow our heroes to teach us about the ethics of true leadership. We will focus on the cross-section of ethics and justice, equity, diversity, inclusion (JEDI), and accessibility. Marvel shows us a diverse assembly of heroes from Black Panther to Shang Chi, Ms. Marvel to Professor X. Each one teaches us a lesson in ethics that we can apply to our association roles. In the 2022 revision of the ASAE Code of Ethics, association professionals are now expected to “Champion Diversity, Equity and Inclusion” as a part of their ethical behavior. Learn from these super-hero champions just how to live by the Code.

Associations looking to increase their employees’ wellness and work-life balance opportunities no longer have to do this at the expense of their members’ experience. Utilizing creative planning, manager training, and the help of digital transformation, employee and departments can enjoy a 4-day, and in many cases 32-hour work week while maintaining (and in our case increasing) member and employee engagement along the way!

An organization without a resilient engagement structure is more vulnerable to disruption - from forces inside the organization to outside forces in the profession. Hear how an international organization relaunched its volunteer structure post-COVID, with a model that is more resilient and organic to support continued growth.

If you’re curious what other medical association pros are doing, this session is for you. We’ll review GrowthZone AMS’s 2023 Medical Association Survey Results and share trends, ideas, recommendations, and tips related to what your peers have to say about challenges/concerns/worries, reinstatement strategies, non-dues revenue sources, and a lot more!