CEOnly® Summit: Future Focus Now
Strategy, Workforce, and Defining Value in the New Normal
Date: December 13
Time: 1–4 p.m.
Join this year’s CEO Summit, covering some of the most important topics for any future-facing CEO in the association industry. Learn from some of the best and brightest minds in the industry (yours included) to assess how to best guide your association in 2022 and beyond.
Special offer for CEOs
Bring another member of your C-Suite or executive team to the CEOnly Summit for only $199 (includes access to all events on December 13–14).
Send your Entire Team!
Take advantage of special group rates to send your entire team to Holiday Showcase. Learn more here.
Full Program Schedule
Time
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Program
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Curt Steinhorst
Read About Curt
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The Great Resignation: How Can Your Organization Prevent the Exodus?
1-1:45 p.m.
The “Great Resignation” is real. Tens of millions of employees have or plan on quitting their current jobs for more money and more flexibility—for the ultimate goal of more happiness.
Employees have redefined what it means to have a "good job." Are you meeting their expectations?
The pandemic exposed many of the problems of our pre-pandemic workplace, but it also taught employees valuable lessons about how they work best—and convinced them not to settle for less. That’s why recovering from the pandemic by attempting to install “the old normal” is a reflexive leadership mistake. Does your organization have a plan to stop the bleeding before it starts?
Join this session to uncover the various forces at play that impact organizational morale like generations, technology, office spaces, and culture. Leaders will come away with best practices that not only help keep employees from leaving but also unlock their motivation and true potential, such as:
- Building trust, unity, and buy-in with a dispersed workforce and “return to work” practices
- Identifying the most common and demoralizing threats to retention, productivity, and engagement
- Navigating the varying and conflicting hybrid work preferences based on employee generation, experience, tenure, role, background, and personality
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Break
1:45-2 p.m.
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Sherrif Karamat, CAE
President & CEO, PCMA
Read About Sherrif
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Promises and Challenges of a Post-COVID World: What is the New Value Proposition for Events?
2-2:45 p.m.
Value and relevance have been a continuous focus for Associations and the COVID-19 pandemic has put a laser focus on the value that has served as a wake-up call for everyone, every industry. It changed the way audiences engage with Associations and business events and has challenged traditional value propositions. In this conversation with Sherrif Karamat, he will share his insights about the need to be agile as we uncover how society has changed and how Associations and their leaders must evolve to maintain relevancy.
You will walk away from this session with:
- Ways to adapt to our audience’s reshaped worldview and perspective on business events in a post-Covid era
- How to truly put the participant at the center of every business event
- How to lead your team, Board of Directors and committees in discussion strategies around these four important pillars:
- Content
- Commerce
- Community
- Experience
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Facilitators

Sue Pine, FASAE, CAE
Read About Sue

Hannes Combest, FASAE, CAE
Read About Hannes
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Leadership Competency of Foresight-Preparing Your Association for the Future
2:45-4 p.m.
The aftermath of the pandemic has association leaders more acutely aware of the impact external forces have on their members and association. While futures-thinking and the practice of foresight may not have been incorporated into association discussions in the past, volunteer leaders are now more open to exploring current trends that may drive change in their organization.
In this session, you will receive an introduction into the practice of foresight and how to effectively use ASAE’s ForesightWorks Research, as well as insights into ASAE’s 5 New Drivers of Change, released in August 2021. Finally, you will have the opportunity for rich discussion with your CEO peers relative to the future of associations.
Walk away with answers to such pressing questions as:
- How might the drivers of change affect my association’s vision?
- How will these drivers potentially impact our business model and members’ needs
- How can I best prepare my team and Board to respond?
Join this interactive session to understand more about this leadership competency and how you might be able to integrate the foresight discussion into your association.
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The Holiday Showcase CEOnly Summit welcomes new and seasoned CEOs from associations. This exclusive experience is for CEOs who want education that sparks innovation, deconstructs barriers, and challenges new ways of reconstructing the future. Join your colleagues for an exclusive immersion on issues of relevance. Don’t miss this engaging experience where you will gain critical insights to help you and your organization pivot to be future-focused now.
CEOnly Summit Title Partners

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