SIG Summit Sessions

Three key elements offer unwavering organizational support regardless of economy, pandemics, or world affairs. Yet these simple but structurally vital functions are often overlooked. Join association professionals Elizabeth DeWolfe and Brie Bingham as they examine the blueprints to build a stronger community through purpose, values, and change management.

During this session, attendees will learn more about purpose and its importance across all levels of the organization, define organizational values and how they relate to management and members, and explore change management as it relates to these topics.

This SIG provides Forum members who have a membership/marketing interest with a professional support network for professional growth. It also serves as an idea laboratory for all participants.

Most of us in the association world have faced similar challenges when working with volunteers on learning programs- how do you keep them on track and get content when you need it by? Meanwhile, we have hours of video footage from presentations and events that often goes unwatched. How can we breathe new life into existing content AND alleviate volunteers of the burden of creating something new? In this interactive session, we’ll explore ways of giving your existing content a “glow up” and creating new courses and resources, like micro-learning. You will walk away from this session with actionable ideas for creating fresh and engaging content for your members that they’ll love.

Join us in a conversation with a panel of advisory group experts and Forum Board members as we explore the idea of community and how it exists within our work environments and Association Forum. Learn how you can leverage your influence as an association professional to create powerful community networks within your organization. We’ll also explore the intersections of identity and how those intersections are at the heart of community.

Associations thought they had planned for the worst, and then the coronavirus changed everything – canceling conferences, freezing donations, and jeopardizing key stakeholders ability to provide support. In this session, we will examine how Nonprofits and Associations can reasonably target an optimal level of reserve and share best practices related to the segmentation of cash assets based on the timing of likely cash flows.

Communications professionals across the association industry are incorporating user-generated video content into their strategy because it drives meaningful results. When you make the member the hero of your association’s story, you create long-lasting engagement and maximize the performance of your communications channels.

Join a panel of association communications professionals for new ways to think about your approach to video and enhance your member communications strategy.