CEOnly Summit: “Don’t waste a good crisis.”
10:20 a.m.-12:40 p.m. CDT
We’ve heard these words countless times before, but never, until now, have they held such weight…such urgency to act upon them. But, where do you even begin, when there are so many opportunities inherit in this current crisis?
That’s where the CEOnly Virtual Summit comes into play, and you’re invited to join your peers in figuring out a viable path for not wasting this moment in time, where everything…and we mean everything…is on the table for discussion.
Don’t miss this chance. Register today, and you will discover:
- A groundbreaking new piece of research that provides an actionable framework of insights and strategies for the event industry.
- Trusted advice from a panel of your fellow CEOs who, through candid conversation, sit down at the “kitchen table” to chart a path forward for reimagining the association’s key business verticals.
- Your path forward for meeting this moment using provocative action planning.
Agenda
10:20-10:30 a.m. CDT
Opening Session
Learning Primer
In this opening session, we will prime participants’ learning muscles by summarizing objectives, themes and insights that will be shared throughout the Summit.
Facilitators:
- Ralph Gaillard, M.Ed., Chief Learning Architect, The Adele Learning Lab, LLC
- Geoffrey Brown, CAE, Chair, Association Forum Board of Directors & CEO, National Association of Personal Financial Advisors
10:30-11:00 a.m. CDT
Keynote Session
COVID19 – A New Tomorrow
As we look to the next normal, beyond the tragedies of one of the world’s worst healthcare crisis compounded with an equally menacing economic crisis, our industry, like so many others, has changed forever. PCMA’s Business Events Compass will provide insights on how to successfully navigate to a new tomorrow.
Presenter:
- Sherrif Karamat, CEO, PCMA
11:00-11:20 a.m. CDT
Community Dialogue with Sherriff Karamat
To complete the Keynote Session, participants will have the opportunity to engage Sherriff in a conversation about the PCMA’s Business Events Compass through questions, reactions and shared insights.
Presenter:
- Sherrif Karamat, CAE, President & CEO, Professional Convention Management Association
11:20-11:30 a.m. CDT
Break
11:30 a.m.-12:15 p.m. CDT
Panel Session
The Kitchen Table – A Candid Discussion on What it Takes to Build the New Business Verticals of the Future
The kitchen table, whether it’s literally or figuratively, has always been that place at home where we sit down to address our challenges, roll up our sleeves, have candid conversations and work the problem to figure out a path forward. That’s what this session is all about. Through give-and-take discussion, a panel of your peers will share their advice, including the advice we may not want to hear, in crafting new strategies for membership, events, non-dues revenue and other lines of the association business.
Panelists:
- Wylecia Wiggs Harris, PhD, CAE, CEO, American Health Information Management Association
- Vicki Loise, CMP, CAE, CEO, Society for Laboratory Automation and Screening
- Sherrif Karamat, CAE, President & CEO, Professional Convention Management Association
- Paul Pomerantz, CEO, American Society of Anesthesiologists
Facilitator:
- Ralph Gaillard, M.Ed., Chief Learning Architect, The Adele Learning Lab, LLC
12:15 p.m.-12:40 p.m. CDT
Wrap-Up Session
Provocative Action Planning for Maximizing the Crisis
To end the Summit, we will provide everyone a chance to design their immediate next steps for seizing the opportunities associated with this crisis. Using thought-provoking questions and unique activities, we will help participants synthesize the Summit’s key learning takeaways and develop a game plan for implementing those takeaways.
Facilitator:
- Ralph Gaillard, M.Ed., Chief Learning Architect, The Adele Learning Lab, LLC
End of Virtual Summit
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